Despite the backlash over Netflix’s new higher pricing plans, more consumers will cut the multichannel cord over the next few years, according to new research from SNL Kagan. For more details on why cable and satellite providers don’t want to be the next Borders, Blockbuster or Tower Records, check out this week’s New Media Minute, which also includes details on a big bump in branding campaigns on Facebook and fresh insight on why consumers share content online.
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1 Comments
That’s encouraging that roughly 1-2% of people per year will cut the cord for the next few years going forward! Hopefully this number accelerates over time as well which I’m sure it will!
Props to you Daisy for cutting the cord years ago.
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