Four-Hour Work Week Author Tim Ferriss on the New Media Minute

December 2nd, 2008

In the #1 New York Times Bestseller Four-Hour Work Week, author Timothy Ferriss advocates reducing the time we spend on Blackberries and email because those technologies can impede us from getting work done quickly and well. But how can executives and creators in new media, television and online video businesses apply those productivity strategies? Daisy Whitney interviewed Tim Ferriss for the New Media Minute and asked him those questions. For Tim Ferriss tips for new media professionals and video creators, check out this episode of the New Media Minute.

Tighten Your Belts the Online Video Way

November 24th, 2008

Local Internet ad dollars should take a big hit in 2009, the latest casualty in a contracting economy, reports the New Media Minute. But there is a silver lining: Local media companies will continue to see online ad growth and most of it will come from e-mail, paid search and streaming video.

If you want to stay a step or two ahead of the market, then you might want to take some advice from eMarketer. The research firm outlined several tips for success in these lean times, and one of those tactics is online video. For all the details on how to harness Web video in the year ahead, check out the New Media Minute.

Tighten Your Belts the Online Video Way: New Media Minute 11.25.08

November 24th, 2008

Local Internet ad dollars should take a big hit in 2009, the latest casualty in a contracting economy, reports the New Media Minute. But there is a silver lining: Local media companies will continue to see online ad growth and most of it will come from e-mail, paid search and streaming video.

If you want to stay a step or two ahead of the market, then you might want to take some advice from eMarketer. The research firm outlined several tips for success in these lean times, and one of those tactics is online video. For all the details on how to harness Web video in the year ahead, check out the New Media Minute.

It’s the economy, stupid…

November 18th, 2008

The economy is the big news these days, so thats what we focused on in the New Media Minute this week, asking venture capitalist Maha Ibrahim at Canaan Partners, broadcast network executive Alexis Rapo at ABC.com and leading talent agent George Ruiz at ICM how they expect their businesses will change in the months ahead.

Youll get details on how Canaan Partners determines which companies to fund these days (yes, Canaan still has money to dole out), how television networks like ABC.com are managing their online video programming for the year to come, and what Web creators should do as they tighten their belts, according to George Ruiz at ICM.

My Online Video Crystal Ball for 2009

November 11th, 2008

What will the year ahead bring in online video? I asked that question of the founders of the online video review site Tilzy.tv. In this edition of the New Media Minute, I share their predictions, tips and guidance for the year 2009 with an emphasis on what they mean for traditional and independent Web programmers.
In the new year, look for immersive brand experiences, new forms of interactivity, concept before craft and a shift away from sketch comedy.

What Women Really Do Online and Off

October 28th, 2008

The writers strike has been over for a long time now, but some of the businesses that formed during the strike are just starting to get up and running. Like Strike.tv. The site that was founded by a group of Hollywood writers, directors and actors back in January officially launched October 28 and The New Media Minute explains what it will take for Strike.tv to be successful. In this weeks edition, youll also learn what men and women are reading online, based on the findings of a recent USC study. And dont forget to check out the comedy site Rooftopcomedy.com this week because Ill be a guest editor!

A Few Good Book Trailers

October 21st, 2008
If youre looking for a good book to read these days, chances are you might run into an online book trailer promoting it. Authors and publishers are increasingly turning to Web video to market their books, opening a possible new business opportunity for independent producers. Authors such as Daryn Kagan, Scott Sigler and David Wellington have produced trailers on their own for their works and so has Canadian author Courtney Summers for her upcoming debut novel Cracked Up To Be. Youll also learn about new production companies cropping up to serve this market and my must-read book pick in this weeks edition of the New Media Minute

The videoblogger to watch

October 14th, 2008

Want to know the next Web-to-TV network deal to watch? Then keep an eye on videoblogger Brigitte Dale whos now producing reports for ABCfamily.com. If you want to know why this deal matters, check out the New Media Minute. Youll also learn how Discovery Channel is using its YouTube channel in innovative ways. The same could be said of the telecom firm EMBARQ, which offers a smart example of how businesses can leverage the YouTube opportunity.

Let’s go steady on the Web

October 7th, 2008

Web shows and Web sites are starting to go steady. Michael Eisners latest Web series Back on Topps runs exclusively on Foxsports.com before other sites get it. The same goes for the popular show Pink, which plays on Vuze.com before it releases to other sites. In this episode youll also get the latest on my matchmaking efforts between Web producers and advertisers. Ive sent some on a first date!

How to Make Web Videos from Your Backpack

September 30th, 2008

Web video star Brett Rounsaville probably has the perfect job skills given the current economic climate he knows how to hunt and gather and live off the land. As Amtrekker Rounsaville has spent the last year living out of a backpack, sleeping on couches and park benches, and capturing on video his efforts to complete a list of 50 cool things like hang gliding, riding an ostrich and creating a crop circle. His list is nearly finished and you can watch him catch a firefly, see a freak show or hike to the bottom of the Grand Canyon on his site Amtrekker.com. He shoots, edits and uploads the videos all from a small backpack. In the New Media Minute, youll learn how hes pulled off the editing, posting and community-building for his Web series while living the nomads life.

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