April 2008

New Media Minute 04.07.08

This week’s edition of the New Media Minute features an exclusive journey into YouTube’s corporate headquarters where I sat down with Jordan Hoffner, director of content partnerships. We discussed ads on YouTube, popular misconceptions about YouTube, how the partner program works and doesn’t work, how networks like CBS can sell their own ads on YouTube, and what’s coming down the pike. Be sure to stay tuned all the way through for a very special ending!
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One Response to “New Media Minute 04.07.08”

  1. Richard Walker Says:
    April 6th, 2008 at 10:11 am

    Thanks for this… it contradicts what I understood about youtube ads… glad to hear it.! It still remains true, I think, that the “partners” agreement has a gag clause preventing anyone from disclosing how much they make as youtube partner.

    That’s not very evil in the evil scheme of things…
    Richard

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